To state clear approval or support for a person, proposal, or product.
Reach for it when describing an explicit recommendation backed by one's standing
The independent safety panel will endorse the route only after the final inspection.
| playful | |
|---|---|
| everyday | |
| warm | |
| professional |
|
| formal | |
| literary |
playful
Fits when active allegiance should sound direct
Careful Back is informal and can imply financial or political commitment.
everyday
Fits when broad assistance or agreement is meant
Careful Support can remain private and does not always amount to a public endorsement.
warm
vouch for
Fits when personal trust in reliability is offered
Careful Vouching stakes one's credibility on character, which is stronger and narrower.
professional
Fits when advising another person to choose something
Careful A recommendation can be tentative and tailored to one situation.
formal
Fits when official permission or acceptance is granted
Careful Approval may be procedural rather than a positive statement of support.
literary
Fits when energetic advocacy goes beyond agreement
Careful Champion exaggerates a single endorsement and implies continuing action.
publicly endorse
Three medical groups publicly endorse the revised safety standard.
endorse a candidate
The association chose not to endorse a candidate before its member vote.
strongly endorse
The review can strongly endorse the method while naming its limits.
Definitions and examples are written for this site. How words are chosen Recording: Vealhurl, Southern England accent, from Wikimedia Commons, CC BY-SA 4.0 Updated
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